Navigate the complexities of equity with confidence. Harness your equity's full potential while minimizing risk.

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Equity Simplified

Stock options can be confusing, but they don't have to be. Let us guide you through the process, step by step.

  • Expert insights on Equity
  • Understand YOUR Options
  • Context on YOUR company
unlock your options

Unlock Your Options
Without Breaking the Bank

Worried about the cost? We offer flexible financing options, making stock option exercise affordable and risk-free for all.

  • 100% Risk-Free Exercise
  • Funding for Exercise Related Taxes
  • Retain ownership and upside

Our team of experts has helped thousands of startup employees successfully exercise their options at more than 600 companoies. Let us guide you to financial empowerment.

"Helped mitigate the risk of exercising stock options and enabled to fully take advantage of potential. The whole process was well thought out and communication and responsiveness was outstanding. Above it all, very trustful in such a delicate engagement."
- Software Engineer @ Series C Company, Silicon Valley

It's just not optimal for one's career to stay anywhere for 4-6 years in tech

"It's a very practical service & I have friends who are thinking about not changing jobs because they are locked into their stock options. Good companies, but it's just not optimal for ones career to stay everywhere for 4-6 years in tech."
- Product and Engineering @ Now Public Company, Silicon Valley

"Super helpful, transparent and thoughtful. Made a complex, administratively daunting exercise straightforward and trustworthy, not to mention fast and a great deal."
- VP Marketing @ Series B Company, Silicon Valley

"Great product for those C-level employees who joined late-stage where options exercises are expensive and could require a substantial cash investment otherwise upon leaving."
- Executive VP Operations @ Series B Company, New York

All reviews are anonymous, we respect the privacy of our clients. Find more testimonials on Yelp.

This innovative service promotes and enables a healthier relationship between companies and employees. I my opinion it's valuable to employees and great for the overall tech environment and economy. It is good for nobody when employees feel trapped because they can't afford to leave. In less extreme cases exercising can be expensive and somewhat risky and this is simply a good smart hedge and a good square deal. Brilliant!

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